Tourism Excellence Workshop

Working with the Media

The  City of Port Phillip, in conjunction with Destination Melbourne and the Tourism Excellence Program, invites you to participate in the comprehensive ‘Working with the Media' workshop for tourism operators.

This half-day workshop will help you realise the benefits of working with the media to better promote your tourism business business.

How to plan publicity campaigns for appropriate media coverage

Business owners, managers and marketing employees of any business or organisation with tourism or visitor market focus. This half day workshop is specifically designed to ensure tailored solutions and one to one opportunities. Numbers are capped to enable in depth and valuable learning and outcomes. To minimise the cost to participants, this program has been subsidised by Destination Melbourne, with support from Tourism Victoria and City of Port Phillip.

The team at Travelyackie consists of Linda Saunders and Lynne Hocking. Both facilitators have a diverse background in the Tourism industry with previous marketing roles at Tourism Australia, ATS Pacific, Hilton Hotels and Seven Spirit Bay Resort, just to name a few.

In 2009 over 600 tourism operators attended one of their Tourism Excellence workshops. With 50 years of combined industry experience between them,Travelyackie are passionate about the tourism industry and are keen to assist operators to grow their business.