Tourism Industry Relationships

Building Relationships across the Industry

Our ability to revive industry leaders’ interest in CoPP , and take our place at the tourism table and influence its development relies on a strong commitment to tourism and industry partnerships.

Tourism Victoria

It will be increasingly difficult to gain the attention of TV if we do not move convincingly to become a contributor to industry activity, including promotions and development. It is also important for CoPP to develop a direct relationship with TV on research and infrastructure matters.

City of Melbourne

CoPP will work closely with the CoM to ensure we are a major partner in their promotion and presentation of Melbourne to international and interstate visitors.

Destination Melbourne

Destination Melbourne works in partnership with industry, State and local government and other key marketing bodies to maximise the co-operative marketing of Melbourne as a destination.

CoPP will maintain its membership of Destination Melbourne and will participate in co-operative promotional programs on behalf of the local industry.

Inner Melbourne Action Plan (IMAP)

CoPP is an active partner in IMAP, and currently leads the Inner Melbourne Working Group on tourism.

CoPP will also participate in the Regional Tourism Association that will be formed to represent the inner Melbourne LGA’s.